Articles, ideas and perspectives on sport, performance and business.
Working notes from 25 years in sport. Written for operators, founders, parents and institutions.
The Unit Economics of a Sports Academy
Retention curves, batch design, coach leverage — and why most academies don't actually make money. The academies that work run on alignment: coaching team, players, parents and administration, all pointed at one outcome.
From Recreational to High-Performance: The Path
How to design progressions, milestones and accountability that produce athletes. It starts with fundamentals, moves through advanced, and ends at the podium stage. Progression without milestones is just hope.
Sport as Infrastructure, Not as Distraction
The case for sport as core life infrastructure — to parents, schools and boardrooms. Sport isn't extracurricular. It's infrastructure for the body, the mind, and the self.
The Real Stakeholders of the Sporting Ecosystem
Know who is behind the success you see in front. Investors, leaders and consumers are all part of this ecosystem. Behind every visible win sits a large set of invisible forces.
Podium to Portfolio: The Athlete's Second Career
Why the finish line isn't retirement — it's the biggest investment decision of an athlete's life. The podium was round one. The portfolio is round two. Most athletes miss this.